Questionnaire
1.Gender
Male-
Female-1
2.Favourite existing fizzy drink
J2O -
KA-
Kia-Ora-
Lilt-1
Lucozade-
Red Rooster-
Relentless-
Ribena-
Rubicon drink-
Tango-
Tonic water-
Vimto-
Fanta-
Dr pepper-
Coca cola-
Diet coke-
Coke zero-
5 alive-
Sprite-
Oasis-
Powerade-
Mountain dew-
Sunkist-
Red bull-
3.What made you to try the drink?
Well known brand-
Slogan/catchphrase-
Popular with friends & family-
Word of mouth-
The drinks design-1
Advertisement on TV/internet/magazine-
Sponsored by a celebrity you like-
4.What time of day do you consume the most fizzy drinks?
Before 9am?
Between 9-6pm?1
After 6pm?
5.What’s your favourite colour?
Red
Pink
Purple
Blue
Green
Yellow
Orange1
Brown
Black
White
Silver
Gold
6.What’s your favourite flavour duo?
Apple-
Citrus-
Mint-
Vanilla-
Orange-1
Strawberry-
Blackcurrant-
Raspberry-
Cherry-
Lime-
Kiwi-
Mango-
Banana-
Grapefruit-
Bubble gum-
Cranberry-
Dandelion & Burdock-
Elderflower-
Pear-
Watermelon-
Grape-
Pineapple-1
7.What is your favourite genre of film?
Comedy
Horror
Sci-fi
Action
Adventure
Rom-Com1
Western
Zom-com
8.In adverts do you prefer…
Fictional character’s (real life)?
Non-fictional character’s (cartoons)?1
9.What characters would you like to see in a fizzy drink advert?
Geeks
Attractive males/females
Kids
Adults
Babies
Teachers
Rebels
Skaters
Footballers
Dancers
Nerds
Girlie girls
Animals 1
10.What genre of music is your favourite?
Hip hop
Rap
R & B
Jazz
Blues
Indie
Heavy metal
Pop 1
Drum and bass
Dub step
Classical/opera
reggae
11.Would you rather the advert was filmed
Indoors
Outdoors 1
12.What sort of environment do you think would work well for a fizzy drink advert?
Modern building
Natural surroundings 1
Urban
Run down
High tech
Rural
Fantasy
sporty
13.Does an energy drink appeal to you more than just a regular fizzy drink?
Yes-1
No
14.Where do you listen/see most fizzy drinks being advertised?
Radio
Tv
Magazines 1
Newspapers
Cinema
Internet
Billboards
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